{"id":5744,"date":"2014-11-11T04:29:44","date_gmt":"2014-11-11T04:29:44","guid":{"rendered":"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/?p=5744"},"modified":"2014-11-11T04:33:14","modified_gmt":"2014-11-11T04:33:14","slug":"diseno-o-grafico","status":"publish","type":"post","link":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/diseno-o-grafico\/","title":{"rendered":"Dise\u00f1o o Gr\u00e1fico"},"content":{"rendered":"<p>Un <strong>objeto<\/strong>.<\/p>\n<p>Una <strong>revista<\/strong>.<\/p>\n<p>Tapa, contratapa, sumario, notas.<\/p>\n<p>Un objeto. Una<strong> tipolog\u00eda<\/strong>. Una tipolog\u00eda que encierra dentro suyo m\u00e1s tipolog\u00edas, con distinta informaci\u00f3n y diferentes maneras\u00a0de presentarla.<\/p>\n<p>Un objeto que debe convivir y competir en el mercado con otros objetos de similares caracter\u00edsticas. Un objeto que no est\u00e1 solo, sino que pertenece a una serie de objetos, una familia, un sistema.<\/p>\n<p><a href=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/time-mag-of-year-cover.jpg\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5746\" data-permalink=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/diseno-o-grafico\/2013-time-morsi\/\" data-orig-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/2013-time-morsi.jpg\" data-orig-size=\"1200,1600\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"2013-time-morsi\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/2013-time-morsi-768x1024.jpg\" class=\"alignnone size-medium wp-image-5746\" src=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/2013-time-morsi-225x300.jpg\" alt=\"2013-time-morsi\" width=\"225\" height=\"300\" srcset=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/2013-time-morsi-225x300.jpg 225w, https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/2013-time-morsi-768x1024.jpg 768w, https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/2013-time-morsi.jpg 1200w\" sizes=\"auto, (max-width: 225px) 100vw, 225px\" \/><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5747\" data-permalink=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/diseno-o-grafico\/x19x18u\/\" data-orig-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/1787334.jpg\" data-orig-size=\"750,1056\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;\\u0026#x19;\\u0026#x18;[\\u00fb&quot;}\" data-image-title=\"&amp;amp;#x19;&amp;amp;#x18;[\u00fb\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/1787334-727x1024.jpg\" class=\"alignnone size-medium wp-image-5747\" src=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/1787334-213x300.jpg\" alt=\"&amp;#x19;&amp;#x18;[\u00fb\" width=\"213\" height=\"300\" srcset=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/1787334-213x300.jpg 213w, https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/1787334-727x1024.jpg 727w, https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/1787334.jpg 750w\" sizes=\"auto, (max-width: 213px) 100vw, 213px\" \/><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5745\" data-permalink=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/diseno-o-grafico\/time-mag-of-year-cover\/\" data-orig-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/time-mag-of-year-cover.jpg\" data-orig-size=\"954,1235\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"time-mag-of-year-cover\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/time-mag-of-year-cover-791x1024.jpg\" class=\"alignnone size-medium wp-image-5745\" src=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/time-mag-of-year-cover-231x300.jpg\" alt=\"time-mag-of-year-cover\" width=\"231\" height=\"300\" srcset=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/time-mag-of-year-cover-231x300.jpg 231w, https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/time-mag-of-year-cover-791x1024.jpg 791w, https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/time-mag-of-year-cover.jpg 954w\" sizes=\"auto, (max-width: 231px) 100vw, 231px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>________<\/p>\n<p>&nbsp;<\/p>\n<p>Hablamos de la revista en nuestros propios t\u00e9rminos.\u00a0De esta manera\u00a0la clasificamos en nuestro universo. Es ese el <em>lenguaje espec\u00edfico<\/em> que manejamos y con el cual intentamos, definiendo los objetos de la disciplina, definirnos a nosotros.<\/p>\n<p>\u00bfCu\u00e1les son los alcances y limites del dise\u00f1o gr\u00e1fico en el \u00e1mbito profesional? \u00a0La respuesta aparenta encontrarse en el nombre: lo gr\u00e1fico. Distinto de lo industrial o lo arquitect\u00f3nico. Utilizamos cierta gama de recursos: la imagen, el color, la tipograf\u00eda. Sin embargo, \u00a0\u00bfNo debe el dise\u00f1ador gr\u00e1fico ocuparse tambi\u00e9n del material? \u00bfNo debe ocuparse, para aplicar gr\u00e1fica en volumen, de conocer los pormenores y los m\u00e9todos de construcci\u00f3n del mismo? \u00bfNo ocurre\u00a0una situaci\u00f3n similar cuando la gr\u00e1fica es aplicada a\u00a0espacios?.<\/p>\n<p>Entonces,\u00a0\u00bfCu\u00e1l es el alcance de lo gr\u00e1fico?. La respuesta puede ser, en mi opini\u00f3n, muy abierta.<\/p>\n<p><a href=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a3847ae99253f0f12b88325cc7d726e3.jpg\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5751\" data-permalink=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/diseno-o-grafico\/a3847ae99253f0f12b88325cc7d726e3\/\" data-orig-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a3847ae99253f0f12b88325cc7d726e3.jpg\" data-orig-size=\"800,897\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"a3847ae99253f0f12b88325cc7d726e3\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a3847ae99253f0f12b88325cc7d726e3.jpg\" class=\"alignnone size-medium wp-image-5751\" src=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a3847ae99253f0f12b88325cc7d726e3-267x300.jpg\" alt=\"a3847ae99253f0f12b88325cc7d726e3\" width=\"267\" height=\"300\" srcset=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a3847ae99253f0f12b88325cc7d726e3-267x300.jpg 267w, https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a3847ae99253f0f12b88325cc7d726e3.jpg 800w\" sizes=\"auto, (max-width: 267px) 100vw, 267px\" \/><\/a> <a href=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/553b72058004e69d917fc195ff6bbd29.jpg\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5752\" data-permalink=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/diseno-o-grafico\/553b72058004e69d917fc195ff6bbd29\/\" data-orig-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/553b72058004e69d917fc195ff6bbd29.jpg\" data-orig-size=\"800,897\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"553b72058004e69d917fc195ff6bbd29\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/553b72058004e69d917fc195ff6bbd29.jpg\" class=\"alignnone size-medium wp-image-5752\" src=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/553b72058004e69d917fc195ff6bbd29-267x300.jpg\" alt=\"553b72058004e69d917fc195ff6bbd29\" width=\"267\" height=\"300\" srcset=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/553b72058004e69d917fc195ff6bbd29-267x300.jpg 267w, https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/553b72058004e69d917fc195ff6bbd29.jpg 800w\" sizes=\"auto, (max-width: 267px) 100vw, 267px\" \/><\/a> <a href=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a1ddc1b7ed669681071ea2cbdbedaefb.jpg\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"5753\" data-permalink=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/diseno-o-grafico\/a1ddc1b7ed669681071ea2cbdbedaefb\/\" data-orig-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a1ddc1b7ed669681071ea2cbdbedaefb.jpg\" data-orig-size=\"800,449\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"a1ddc1b7ed669681071ea2cbdbedaefb\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a1ddc1b7ed669681071ea2cbdbedaefb.jpg\" class=\"alignnone size-medium wp-image-5753\" src=\"http:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a1ddc1b7ed669681071ea2cbdbedaefb-300x168.jpg\" alt=\"a1ddc1b7ed669681071ea2cbdbedaefb\" width=\"300\" height=\"168\" srcset=\"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a1ddc1b7ed669681071ea2cbdbedaefb-300x168.jpg 300w, https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/a1ddc1b7ed669681071ea2cbdbedaefb.jpg 800w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Personalmente, creo que lo gr\u00e1fico es una excusa. M\u00e1s que limitarse a una disciplina espec\u00edfica, pienso que el dise\u00f1o es una forma de pensar. Una forma de pensar que incluye, pero no est\u00e1 limitada, al buen uso de recursos del tipo gr\u00e1fico, industrial o arquitect\u00f3nico. Que incluye pensar en la comunicaci\u00f3n y en c\u00f3mo derribar las barreras que nos separan a unos de otros.\u00a0. Que, al encontrarse con algo, siempre se pregunta como podr\u00eda hacerse mejor.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Cavilando sobre la disciplina y lo que es pensar como dise\u00f1ador.<br \/>\n__________<\/p>\n","protected":false},"author":369,"featured_media":5775,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[174,92,351,352,302],"class_list":["post-5744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-revista","tag-comunicacion","tag-diseno","tag-diseno-grafico","tag-pensamiento","tag-revista-2"],"jetpack_featured_media_url":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-content\/uploads\/2014\/11\/paperfungi3.jpg","jetpack_shortlink":"https:\/\/wp.me\/p4rrRH-1uE","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/posts\/5744","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/users\/369"}],"replies":[{"embeddable":true,"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/comments?post=5744"}],"version-history":[{"count":12,"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/posts\/5744\/revisions"}],"predecessor-version":[{"id":5776,"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/posts\/5744\/revisions\/5776"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/media\/5775"}],"wp:attachment":[{"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/media?parent=5744"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/categories?post=5744"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.catedracosgaya.com.ar\/tipoblog\/2014\/wp-json\/wp\/v2\/tags?post=5744"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}